☠️ Nightmare: from $50,000 to $0 overnight

Something you don’t want in business: Stress about hitting revenue targets

Today we are discussing MRR, a.k.a monthly recurring revenue. The safest, most valuable system you could have in business.

I have one problem with one-off sales… They’re one-off sales!

You work hard to acquire a customer—run the ads, close the sale, deliver the product/service—and then what?

You could make $50,000 in November but if none of it’s recurring & you enter December…

You’re back at square one, chasing the next customers.

It’s like being on a treadmill. You’re running, but you’re not going anywhere.

MRR changes the game completely. Instead of always hunting for your next sale, predictable revenue compounds—month after month.

Alex Hormozi teaches this at Skool.com
Skool is a community platform where you can create free & paid communities.

When you have a paid community, you make people pay you a set amount per month to stay in your community & engage with the people there, learn from your courses, and attend the meetings you host.

They’re automatically billed to refresh when their subscription ends.

Without the stress of restarting each month, you can focus on improving your product and growing your company.

— Aside from that
Recurring revenue dramatically enhances the value of your business. It can increase your valuation up to 8x higher than a similar business without recurring revenue.

This is because guaranteed revenue offers potential buyers/investors the assurance of a steady income stream.

Here are a few MRR businesses you interact with 👇🏽

• Netflix

• Spotify

• Amazon Prime

Not only that, think about your insurance or children’s daycare.

You are guaranteed to pay your next bill to continue receiving the benefits of your subscription.

Whether you pay weekly (WRR), monthly (MRR), quarterly (QRR), or annually (ARR), your payment is destined to hit the bank. Therefore these types of businesses are goldmines.

If you want to implement recurring revenue.
Watch this video to learn how to do it.

Shower thought of the day

Movie theatres would probably make a lot more money if they made snacks/candy cheaper.
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